H.Moser & Cie Mayu Red Gold Blue Dial

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  • Condition: Excellent
  • Model: 1321-0401
  • Movement: Manual Wind
  • Strap Length: Adjsutable
  • Scope: Box & Papers
  • Year: 2017
  • Case Width: 39mm
  • Listing ID: SD020121
Part Exchanging? Submit your watch.


Scope Original Box & Papers
Movement Manual Wind
Case Width 39mm
Strap Length
Listing ID
Part Exchanging?
Submit your watch

While it might be one of Moser's simpler models, the Mayu punches far above its weight when considering what its competitors offer at this price range. Featuring a stunning fume dial, it combines a great design with an impressive movement.

When it was initially launched, this movement was lauded for its mechanical innovations. Firstly, it featured Moser's trademark modular escapement, which allows for much faster servicing as well as interchangeability of a watch's most complex components.

The second innovation is the double hairspring. Essentially, the second hairspring balances out the centre of gravity which would otherwise be very slightly skewed to one side. While seemingly minor, improvements like these display the ability of modern watchmakers to continually improve upon what their predecessors created.

This Moser is in excellent condition, with some light handling marks on the case.

Comes with original box set, currently on 3rd party leather strap, original leather strap in box, original tang buckle, instruction documents present, hang tags and dated warranty card.

There are still some scratches on the back of the lugs. We can get these removed at a later date if necessary.
The strap is also quite slim for the watch. Please keep the strap in the centre of the lugs as best you can when photographing.


H. Moser & Cie was originally founded in the early 19th Century in St. Petersburg, then part of the Russian Empire. It supplied the much of the European monarchies and aristocracy throughout its original iteration, and was re-founded in 2005 by one of Heinrich Moser's grandchildren.

Since its relaunch, the brand has been known both for its high-end watchmaking innovations as well as its eye-catching marketing approach. From making an Apple watch lookalike (its latest version complete with the 'loading' icon) to crafting a watch out of Swiss cheese, Moser is no stranger to controversy. At the same time, its horological innovations are undoubtedly significant, including the world's first modular escapement, which eliminates one of the most time-consuming aspects of servicing a watch.

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