Cartier Tank Must

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  • Condition: Excellent
  • Model: 4323
  • Movement: Quartz
  • Strap Length: Adjustable
  • Scope: Box & Papers
  • Year: 2021
  • Case Width: 26 x 25mm
  • Listing ID: SD020151
Part Exchanging? Submit your watch.


Scope Original Box & Papers
Movement Quartz
Case Width 26 x 25mm
Strap Length
Listing ID
Part Exchanging?
Submit your watch

The Must de Cartier Tank came about as a direct product of the quartz crisis in the 1970s. Quartz watches, which until recently had been expensive prestige products, were arriving in droves at very low prices from Japan. Over the course of two decades, this competitive edge took out many watchmaking brands and forced the survivors to substantially reinvent themselves. Some brands like Patek Philippe and Audemars Piguet went upmarket, releasing marketing-heavy watches like the Royal Oak and Nautilus which eventually turned them into unassailable powerhouses. Other brands, such as Cartier, took a leaf out of 'the enemy's' playbook and turned dowmarket and released cheaper and simpler watches.

The Must de Cartier became the precursor to today's 'fashion watches' - by combining the classic Tank case with bold painted dials, it drew a fashion-forward crowd that didn't care about how the watch worked. While the first examples were made with hand-wound movements, from 1982 these watches began featuring quartz movements.

This Cartier is in excellent condition, with light scratches on the caseback. The original Cartier strap is lightly worn.

The watch comes with the inner and outer Cartier box set, booklets, plastic case protector and original guarantee card.


Cartier comfortably sits at the intersection between fine watchmaking and art, combining years of heritage with eye-catching and unique case designs. From its inception in the turn of the 20th Century, Cartier has earned a well-deserved reputation for being a manufacture that has successfully transformed the humble wristwatch from a soldier's tool into a true object of desire.

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